“The purity of words is in its heard form. The marked
language is merely a representation.” I open up with this because I am
interested in making typography a more sensory experience. Can spatial
relationships, light, and sound enhance (or hinder) the experience of
communicating an idea? The way we interact with words and all language exist
can be communicated visually no matter the dialect. By saying this I mean the
root of communication, I feel, exists in a visual form. For instance, body
language helps us communicate when there is a language barrier. Music as well
is in a way universal. No matter the words, the message is just as clearly
communicated some times by tone. The way it sounds gives us a sense of what the
songs about. Brail and Morris code rely on other stimulants like touch and
sound. Since typography can be described loosely as communication, I am
interested in stimulating more than just our eyes, and giving more contextual
clues than the written word to communicate a message. I feel that perhaps these
experiments will give me insight into our raw nature of communicating everyday.
1.Should there be a closer relationship between the spoken
and written word? I would be interested in trying to visualize frequencies and
pairing that with contextual info. So for instance, can an overlay, digital or
not, of photographic imagery and visualized sound produce interesting results?
2. I had this idea to have a message communicated in
different ways based on the experience of reading. How do the other sensory
affect the way we perceive a Message? So just as in a text message, emoticons
are vital when being sarcastic can Colors shift a message ever so slightly? A
smell? If we read, “I loathe you” but frank Sinatra plays and it smells like
pancakes, would we feel different about that Sentence?
3. Space. Through a series of mirrors and projectors, how
far can I push the formal qualities of typography while altering the message? By turning the mirrors can the words
rearrange? Does the written word have more meaning with what is reflected in
context?
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